Love Machine: the Power is On!

Love Machine, my SMS-based interactive thing for singles nights, released under the name Publk (taking a stab at starting a company that does something specific), is now in use bi-weekly at Hugs in Brooklyn. It’s super easy to use and it’s lots of fun.

When you walk into the bar, you receive a badge with a number on it. You should wear the badge and sign into the system with the number printed on it as your ID. Signing in is optional but has advantages. By signing in you may send and receive private messages from other singles at the event. They’ll be able to identify and pm you by the number you are wearing, so users must be a little crafty in getting that number. This feature is more direct than the winking type feature (when a user receives a messaging stating that someone may have a crush on you, etc), but when a user is only at an event for a couple hours, winking can be a waste of time. Signing in with the badge number also qualifies users for random drink giveaways! Here’s a poster and a chart of how we use the system. Below are the different ways people engage with Love Machine.

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